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Dr. (HC) Ir. Ciputra, founder of several business corporations in Indonesia, starting from Jaya Group, Metropolitan Group, and Ciputra Group, celebrating its 87th Anniversary. The celebration was held solemnly and simply at Dian Ballroom, Raffles Hotel Jakarta, attended by all family members, business partners, and company management. The celebration this year was also more special because Mr. Ciputra was awarded two international awards, namely the Brand Life Hall of Fame – Lifetime Achievement Brand Icon Leadership Award and The Brand Life Book of World Records. In addition to two international awards, Mr. Ciputra was also awarded two national awards namely the Property Industry Master and Empu Artpreneurship, both from the Indonesian Record Museum (MURI).

“Prayer and gratitude I endlessly pray to God for all the gifts given to me, my family and company because everything can work well. At the age of 87 which is certainly not a young age anymore, I still have dreams, hopes, and strong determination to contribute more to this beloved family, community and nation, “said Mr. Ciputra.

Mr. Ciputra also conveyed several recipes for how he maintained his daily health. According to Mr. Ciputra, the principle to maintain health is 5 D, namely Prayer to God, Doctor who is expert, Life discipline, Regular diet, and lastly is Fund or money. He further explained that prayer is a form of thanksgiving and hope to God. If God wants someone to live long, then that happens to him.

An expert doctor is also needed so that someone can know correctly about his health condition. Then about the third principle, namely Life Discipline, Mr. Ciputra explained the importance of discipline in life because the discipline of life is correlated with the level of health, for example the discipline of exercise. Mr. Ciputra also always applies a regular diet, especially about food. Then regarding the last principle, namely funds or money, he said that money is not everything, but money is also needed to support a healthy lifestyle.

Meanwhile, the celebration of the 87th Anniversary was enlivened by the awarding of two international awards, namely The Brand Life Hall of Fame – Lifetime Achievement Brand Icon Leadership Award and The Brand Life Book of World Records. Both awards were given by an international organization The Asia Pacific Brand Foundation and received directly by Mr. Ciputra.

According to Chew Bee Peng, CEO of The Asia Pacific Brand Foundation, giving awards to Mr. Ciputra has gone through various stages with rigorous selection and independent assessment. A number of assessment indicators are used, among others, the level of strength and influence of the brand being built, the role in providing employment, the contribution in growing the economic and social sectors, and the dissemination of positive thinking in building the community.

Since its establishment in 2005, The Asia Pacific Brand Foundation has awarded awards to world leaders who have backgrounds as entrepreneurs, statesmen, writers, social activists, sports athletes and others. A number of figures who have been awarded include Jack Ma (founder of Alibaba), Mark Zuckerberg (founder of Facebook), Nelson Mandela (former President of South Africa), JK Rowling (author), Jeff Bezoz (founder of Amazon), Sir Alex Fergusson (football coach ), Lee Kuan Yew (former Prime Minister of Singapore), and other figures.

(Text by Boni Pramudya, Photo by Devina Wijaya)